Observe carefully:

Let's go through it:
- "Wild, sustainable halibut" - Check
- "Biodegradable containers and cutlery" - Check
- "BOTTLED WATER?!?!" - Police!!
Bottled water has become something of a villain. See this Aug. 18 Globe and Mail story:
London, Ont., could become one of the first cities in Canada to stop selling bottled water in municipal buildings as a growing consumer backlash against the product takes hold across the country.
London's city council is set to vote tonight on a proposal to eliminate the sales of bottled water in all city-run buildings, arenas and community centres, and many expect it will be approved.
The issue has sparked a heated debate in the city over the past several months and highlights a growing movement against the plastic bottles.
The backlash against bottled water has been quietly brewing among environmentalists as well as consumers who are concerned by the amount of energy it takes to transport the bottles, and by how much waste they produce, especially considering that most areas of Canada have safe, high-quality municipal water supplies.
The next day's Globe story had this squib about Vancouver:
"Bottled-water companies have had a fabulous ride on an unnecessary fad," said Tim Stevenson, a Vancouver City Councillor who is leading a move to stop selling bottled water in city buildings.
Vancouver City Council has voted in favour of bottled-water restrictions, but officials are in the process of determining how they can be implemented.
Finally, it's not related to the topic, but the joint below was right next door to the establishment in the photo above. I present this image for your amusement:
