Yep. Close access to Helsinki (close enough for same-day booze cruises), European Union membership and cheap flights have livened up the Soviet-era backwater.
An excerpt from the NYT story:
How did a city smaller than Fresno, Calif., (population about 400,000) in a former Soviet backwater explode into a hot spot whose "Hedonist Guide" companions include the likes of Madrid and Miami?
The dissolution of the Soviet Union in 1991 and Estonia's integration into the European Union in 2004 have done much to open the nation of 1.4 million. So have budget-airline flights connecting Tallinn with Western European capitals.
But simple geography plays the main role. Just 50 miles across the Gulf of Finland from Helsinki, Tallinn gets a whopping injection of cash and conviviality from the more than half-million Finns who head across every year - frequently on multiple daily "booze cruises" - to exploit Tallinn's significantly cheaper alcohol.
Pockets filled with kroons (about 13 of them equal a dollar), motivated pleasure-seekers can smoke Cuban cigars at La Casa del Habano, watch rugby over a pint at Scotland Yard, sip cocktails in the Scandi-chic interiors of R.I.F.F., boogie at the huge Club Hollywood or elite Club Prive, watch women lose their clothes at the Soho strip club, and then lose their own shirts at Bally's Casino.
But Finns are increasingly quaffing alongside a new crowd: British bachelor-partyers. Take a summer stroll in the Old Town - the city's medieval center - and you're likely to find a host of Mr. Shorter's besotted countrymen weaving over the cobblestones and into myriad pubs and beer cellars. Many are sent by Tallinn Pissup, a three-year-old travel agency whose sole mission is to send bachelor parties to slosh through the various forms of decadence in the Estonian capital. (It has sister companies for Prague, Budapest and Bratislava.)
"It's quite exciting, because the local populations, especially there in Tallinn, have a great imagination for different activities," says Neil Smith, a founder and marketing manager of Tallinn Pissup. These include parachute jumping, demolition derbies, Doctor Death's Military Academy (machine-gun training) and a "Medieval Lesbian Stripper Show" in an Old Town cellar.