From the AP story on CTV.ca:
Kevin Campanella hates buying and receiving Christmas presents that he says inevitably disappoint. This year, no such worries.
Campanella plans to seek "serenity now" by celebrating Festivus, a wacky holiday popularized in a 1997 "Seinfeld" episode. Billed as "Festivus for the rest of us," the holiday celebrated by the Costanza clan on Dec. 23 features an airing of grievances and feats of strength in which a guest must pin the host before the party ends.
In protest of Christmas' commercialism, character Frank Costanza puts up an unadorned aluminum pole instead of a tree. The metal, he says admiringly, has a "very high strength-to-weight ratio." ...
The Wagner Companies, a Milwaukee, Wis. firm, has started marketing Festivus poles, but alas, it doesn't sound like they'll be making a serious dent in the Christmas tree market any time soon.
"We did it mainly as a lark. We never looked at it as a tremendous moneymaking scheme," said Tony Leto, the firm's executive vice president of sales and marketing. "But in many ways, Festivus is taking on a life of its own."